Did you know that Meta is training its artificial intelligence with your posts?
Your photos, texts and comments may be training Meta AI
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Did you know that Meta is training its artificial intelligence with your posts?
Even if you've never interacted with Meta AI, you're probably already collaborating with its training... without knowing it.
Since May 27, 2025, Meta has started using public posts from users on Facebook and Instagram to fuel its artificial intelligence models, even without asking for explicit permission.
This practice has generated controversy, especially with regard to the protection of personal data.
What publications does Meta use to train its AI?
Meta AI can use:
- Public images and videos.
- Comments, descriptions and texts visible in open profiles.
- Any post labeled “public”.
What's NOT included:
- Private messages.
- Conversations in DM.
And what about privacy?
Meta bases this practice on Article 6 of the RGPD (General Data Protection Regulation), appealing to the so-called “legitimate interest”. That means it doesn't need your active consent, although it does allow you to object... if you find the form.
⚠️ The opposition form exists, but it's barely visible, and you must justify why you don't want your data to be used.
What is your content used for?
Meta is training models such as Meta AI, its alternative to tools such as ChatGPT or Gemini, and needs large volumes of real data to improve their performance in tasks such as:
- Natural language understanding.
- Automated text generation.
- Interactions with users on Meta platforms.
Why should this matter to us?
This case marks a before and after: your posts are no longer just content for your network, but inputs for training artificial intelligence. Even in regions with advanced data protection, such as Europe, big technology companies find legal loopholes to move forward.
In short: every post, every photo, every comment... can be raw material for an AI that will never belong to you.
What can you do?
- Review the privacy settings of your networks.
- Avoid posting sensitive content publicly.
- If you wish, look for the opposition form in the Meta Privacy Center.
📝 Content adapted and expanded from the original ReinoIA report
